Inside the AI KAT Hackathon That Shook Google HQ
Break the Creative Algorithm. Build a Brand in Minutes.
What happens when 80 creatives, marketers, and founders are given two hours, no brief, and one AI-powered Brand Copilot? You get electrifying energy at Google Cloud HQ UK—and 80 fully formed brands created in a couple of hours.
On Tuesday 18 March 2025, we hosted the AI KAT Creative Hackathon at Google Cloud HQ, themed “Break the Creative Algorithm.” The room was heaving with agency leads, startup founders, designers, marketers, and strategists—each one ready to put AI KAT 2.0 to the test.
Spoiler: it passed—with flying (pink) colours.
What Went Down
Over two exhilarating hours, every participant used AI KAT to build a brand from scratch: strategy, messaging, logo, content, visual identity—the works. In under 120 minutes.
“The speed and quality of the brand propositions and visuals were incredible. AI KAT is a game-changer.”
– Fiona Dent, General Partner at Edge VC & Hackathon Judge
AI KAT 2.0: The Star of the Show
The hackathon marked the official launch of AI KAT MVP 2.0. It’s faster, smarter, and built for teams managing multiple brands. Here’s what’s new:
Enhanced Brand DNA Tech → captures brand voice with even more nuance
10X Faster Content Generation → lightning-speed writing across formats
Visual Creation Suite → logos and visual identity with zero design experience needed
Multi-Brand Dashboard → built for agencies and teams
Refined Agency Tools → scale without compromising creativity
And yes—we even used AI KAT to rebrand ourselves. From brand strategy to content to visual, it took all of 15 minutes.
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The hackathon stress-tested Google’s Vertex AI and Workspace solutions with 80 users creating simultaneously. Marco Acunzo of Google called it:
“A phenomenal showcase of real-time brand creation. Watching 80 brands come to life in an hour was extraordinary.”
Join the Next One
Hackathon 2.0 is coming. Want in? Email katrien@theaikat.com with “COUNT ME IN FOR HACKATHON 2.0” in the subject line.
We’re not just shaking up branding. We’re owning it.
🚀 Try AI KAT 2.0 today at aikat.ai